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DIMVA
2011
12 years 9 months ago
What's Clicking What? Techniques and Innovations of Today's Clickbots
Abstract. With the widespread adoption of Internet advertising, fraud has become a systemic problem. While the existence of clickbots—malware specialized for conducting click-fra...
Brad Miller, Paul Pearce, Chris Grier, Christian K...
FC
2010
Springer
158views Cryptology» more  FC 2010»
13 years 6 months ago
A Secure and Privacy-Preserving Targeted Ad-System
Thanks to its low product-promotion cost and its efficiency, targeted online advertising has become very popular. Unfortunately, being profile-based, online advertising methods vio...
Elli Androulaki, Steven M. Bellovin
SIGCOMM
2012
ACM
11 years 8 months ago
Measuring and fingerprinting click-spam in ad networks
Advertising plays a vital role in supporting free websites and smartphone apps. Click-spam, i.e., fraudulent or invalid clicks on online ads where the user has no actual interest ...
Vacha Dave, Saikat Guha, Yin Zhang
CCR
2010
171views more  CCR 2010»
13 years 6 months ago
Fighting online click-fraud using bluff ads
Online advertising is currently the richest source of revenue for many Internet giants. The increased number of online businesses, specialized websites and modern profiling techni...
Hamed Haddadi
CHI
2010
ACM
14 years 1 months ago
ColorPIN: securing PIN entry through indirect input
Automated teller machine (ATM) frauds are increasing drastically these days. When analyzing the most common attacks and the reasons for successful frauds, it becomes apparent that...
Alexander De Luca, Katja Hertzschuch, Heinrich Hus...