In the last decade, there has been an explosion of online commercial activity enabled by the World Wide Web. An electronic marketplace (e-market) provides an online method to perf...
Adriano M. Pereira, Arlei Silva, Wagner Meira Jr.,...
E-commerce is growing at an exponential rate. In the last decade, there has been an explosion of online commercial activity enabled by World Wide Web (WWW). These days, many consu...
Online social networking sites like MySpace, Facebook, and Flickr have become a popular way to share and disseminate content. Their massive popularity has led to viral marketing t...
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
Jun Yan, Ning Liu, Gang Wang, Wen Zhang, Yun Jiang...
The run-time binding of web services has been recently put forward in order to support rapid and dynamic web service compositions. With the growing number of alternative web servi...