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INFOCOM
2010
IEEE
14 years 7 months ago
ISP-Enabled Behavioral Ad Targeting without Deep Packet Inspection
—Online advertising is a rapidly growing industry currently dominated by the search engine ’giant’ Google. In an attempt to tap into this huge market, Internet Service Provid...
Gabriel Maciá-Fernández, Yong Wang, ...
HICSS
2006
IEEE
119views Biometrics» more  HICSS 2006»
15 years 3 months ago
Increasing Relevance of Smoking Cessation Messages in an Online Software Agent Environment
An online software agent that helps smokers quit was designed and tested. We created a library of categorized smoking cessation messages using meta-data corresponding to the Stage...
Todd Shimoda, Linda Stapel
78
Voted
DATAMINE
2002
139views more  DATAMINE 2002»
14 years 9 months ago
Using Site Semantics to Analyze, Visualize, and Support Navigation
To satisfy potential customers of a Web site and to lead them to the goods offered by the site, one should support them in the course of navigation they have embarked on. This pape...
Bettina Berendt
DIM
2008
ACM
14 years 11 months ago
Proposal of privacy policy matching engine
We propose a system called "Privacy Policy Matching Engine", which enables a matching of a user's intention to provide his/her identity-related data and enterprises...
Takao Kojima, Yukio Itakura
KDD
2012
ACM
166views Data Mining» more  KDD 2012»
12 years 12 months ago
Selecting a characteristic set of reviews
Online reviews provide consumers with valuable information that guides their decisions on a variety of fronts: from entertainment and shopping to medical services. Although the pr...
Theodoros Lappas, Mark Crovella, Evimaria Terzi