50 search results - page 4 / 10 » Contract Auctions for Sponsored Search |
SIGECOM
2006
ACM
15 years 3 months ago
2006
ACM
164
click to vote
Presentation
Invited Talk, Xerox Research Center Europe, Grenoble. August 10, 2010.
DSS
2007
14 years 9 months ago
2007
WINE
2007
Springer
15 years 3 months ago
2007
Springer
A context in sponsored search is additional information about a query, such as the user’s age, gender or location, that can change an advertisement’s relevance or an advertise...