50 search results - page 4 / 10 » Contract Auctions for Sponsored Search |
SIGECOM
2006
ACM
15 years 5 months ago
2006
ACM
182
click to vote
Presentation
Invited Talk, Xerox Research Center Europe, Grenoble. August 10, 2010.
DSS
2007
14 years 11 months ago
2007
117
click to vote
WINE
2007
Springer
15 years 5 months ago
2007
Springer
A context in sponsored search is additional information about a query, such as the user’s age, gender or location, that can change an advertisement’s relevance or an advertise...