We study the Cost-Per-Action or Cost-Per-Acquisition (CPA) charging scheme in online advertising. In this scheme, instead of paying per click, the advertisers pay only when a user...
Cryptographic protocols are useful for trust engineering in Web transactions. The Cryptographic Protocol Programming Language (CPPL) provides a model wherein trust management anno...
Jay A. McCarthy, Shriram Krishnamurthi, Joshua D. ...
In this paper, we define the problem of topic-sentiment analysis on Weblogs and propose a novel probabilistic model to capture the mixture of topics and sentiments simultaneously....
Qiaozhu Mei, Xu Ling, Matthew Wondra, Hang Su, Che...
The increasing amount of communication between individuals in e-formats (e.g. email, Instant messaging and the Web) has motivated computational research in social network analysis...
Ding Zhou, Eren Manavoglu, Jia Li, C. Lee Giles, H...
With the ever increasing amount of digital information, users desire more screen real estate to process their daily computing work, and might well benefit from using a wallsize la...