68 search results - page 6 / 14 » Dynamics of bid optimization in online advertisement auction... |
WWW
2011
ACM
14 years 4 months ago
2011
ACM
Online peer-to-peer (P2P) lending services are a new type of social platform that enables individuals borrow and lend money directly from one to another. In this paper, we study t...
SIGECOM
2009
ACM
15 years 4 months ago
2009
ACM
We study auctions for selling a limited supply of a single commodity in the case where the supply is known in advance and the case it is unknown and must be instead allocated in a...
WWW
2008
ACM
15 years 10 months ago
2008
ACM
Most models for online advertising assume that an advertiser's value from winning an ad auction, which depends on the clickthrough rate or conversion rate of the advertisemen...
INFOCOM
2011
IEEE
14 years 1 months ago
2011
IEEE
—Online spectrum auctions offer ample flexibility for bidders to request and obtain spectrum on-the-fly. Such flexibility, however, opens up new vulnerabilities to bidder mani...
ATAL
2007
Springer
15 years 3 months ago
2007
Springer
We derive optimal bidding strategies for a global bidding agent that participates in multiple, simultaneous second-price auctions with perfect substitutes. We first consider a mo...