Developers of e-commerce applications are often unrealistic about how their site will be used, and about possible outcomes during site usage. The most commonly considered outcomes...
Agent technologies are now being considered for automating tasks in e-commerce applications. However, conventional software agents with predefined functions, but without the abilit...
Qiming Chen, Umeshwar Dayal, Meichun Hsu, Martin L...
Creating value and continuously generating a positive Total Customer Experience (TCE) for customers is important for E-Commerce environments in order to attract and retain custome...
Shailey Minocha, Lisa Dawson, Ann Blandford, Dave ...
: As business transitions into the new economy, e-system successful use has become a strategic goal. Especially in business to consumer (e-commerce) applications, users highly eval...
This chapter is about personalization and adaptation in electronic commerce (e-commerce) applications. In the first part, we briefly introduce the challenges posed by e-commerce ...