Advertising in the case of textual Web pages has been studied extensively by many researchers. However, with the increasing amount of multimedia data such as image, audio and vide...
Yuqiang Chen, Ou Jin, Gui-Rong Xue, Jia Chen, Qian...
: This is the first year our lab to participate in Trec. We participate in Mixed-Query task for the Web track. All the runs we submitted are based on the modified Okapi weighting s...
Cloaking is a search engine spamming technique used by some Web sites to deliver one page to a search engine for indexing while serving an entirely different page to users browsin...
Understanding query intent is essential to generating appropriate rankings for users. Existing methods have provided customized rankings to answer queries with different intent. W...
Search engines use content and link information to crawl, index, retrieve, and rank Web pages. The correlations between similarity measures based on these cues and on semantic ass...