27 search results - page 6 / 6 » Exponential Priors for Maximum Entropy Models |
WSDM
2010
ACM
15 years 6 months ago
2010
ACM
Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...
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CIKM
2006
Springer
15 years 1 months ago
2006
Springer
It is important yet hard to identify navigational queries in Web search due to a lack of sufficient information in Web queries, which are typically very short. In this paper we st...