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CHI
2002
ACM
15 years 9 months ago
Exposing profiles to build trust in a recommender
John Zimmerman, Kaushal Kurapati
ELECTRONICMARKETS
2000
130views more  ELECTRONICMARKETS 2000»
14 years 9 months ago
Virtual Communities of Transaction: The Role of Personalization in Electronic Commerce
Bringing communities of buyers and sellers together in the arena of electronic commerce stimulates three major potentials: the building of trust, the collection and effective use ...
Petra Schubert, Mark Ginsburg