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WINE
2009
Springer
199views Economy» more  WINE 2009»
14 years 25 days ago
Externalities in Keyword Auctions: An Empirical and Theoretical Assessment
It is widely believed that the value of acquiring a slot in a sponsored search list (that comes along with the organic links in a search engine’s result page) highly depends on ...
Renato Gomes, Nicole Immorlica, Evangelos Markakis
WWW
2008
ACM
14 years 7 months ago
Budget constrained bidding in keyword auctions and online knapsack problems
We consider the budget-constrained bidding optimization problem for sponsored search auctions, and model it as an online (multiple-choice) knapsack problem. We design both determi...
Yunhong Zhou, Deeparnab Chakrabarty, Rajan M. Luko...
WINE
2007
Springer
140views Economy» more  WINE 2007»
14 years 11 days ago
Empirical Price Modeling for Sponsored Search
We present a characterization of empirical price data from sponsored search auctions. We show that simple models drawing bid values independently from a fixed distribution can be...
Kuzman Ganchev, Alex Kulesza, Jinsong Tan, Ryan Ga...
ADBIS
2004
Springer
147views Database» more  ADBIS 2004»
13 years 11 months ago
A Hybrid Keyword Search across Peer-to-Peer Federated Databases
The need for Keyword search in databases is suggested both by Web integration with legacy database management system and by dynamic Web publication. However, it sacrifices the inh...
Jungkee Kim, Geoffrey Fox
ATAL
2003
Springer
13 years 11 months ago
Risk-averse auction agents
Auctions are an important means for purchasing material in the era of e-commerce. Research on auctions often studies them in isolation. In practice, however, auction agents are pa...
Yaxin Liu, Richard Goodwin, Sven Koenig