Sciweavers

52 search results - page 8 / 11
» Improving Ad Relevance in Sponsored Search
Sort
View
IADIS
2008
14 years 11 months ago
Web Mining: A Key to Improve Business on Web
This paper takes an overview of the web mining concept and how it can be useful and beneficial to the business improvement by facilitating its applications in various areas over t...
Pradnya Purandare
CSL
2007
Springer
14 years 9 months ago
Soft indexing of speech content for search in spoken documents
The paper presents the Position Specific Posterior Lattice (PSPL), a novel lossy representation of automatic speech recognition lattices that naturally lends itself to efficient ...
Ciprian Chelba, Jorge Silva, Alex Acero
SIGECOM
2011
ACM
219views ECommerce» more  SIGECOM 2011»
14 years 13 days ago
GSP auctions with correlated types
The Generalized Second Price (GSP) auction is the primary method by which sponsered search advertisements are sold. We study the performance of this auction in the Bayesian settin...
Brendan Lucier, Renato Paes Leme
SIGIR
2008
ACM
14 years 9 months ago
Learning to rank at query-time using association rules
Some applications have to present their results in the form of ranked lists. This is the case of many information retrieval applications, in which documents must be sorted accordi...
Adriano Veloso, Humberto Mossri de Almeida, Marcos...
ICTAI
2010
IEEE
14 years 7 months ago
A Semantic Similarity Language Model to Improve Automatic Image Annotation
In recent years, with the rapid proliferation of digital images, the need to search and retrieve the images accurately, efficiently, and conveniently is becoming more acute. Automa...
Tianxia Gong, Shimiao Li, Chew Lim Tan