488 search results - page 55 / 98 » Introduction to Computational Advertising |
ICS
2010
Tsinghua U.
15 years 7 months ago
2010
Tsinghua U.
: We revisit price of anarchy in network routing, in a new model in which routing decisions are made by self-interested components of the network, as opposed to by the flows as in ...
CHI
2010
ACM
15 years 4 months ago
2010
ACM
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
MINENET
2005
ACM
15 years 3 months ago
2005
ACM
Detecting anomalous BGP-route advertisements is crucial for improving the security and robustness of the Internet’s interdomain-routing system. In this paper, we propose an inst...
SAC
2004
ACM
15 years 3 months ago
2004
ACM
Next generation mobile devices will allow users to share and pass information within anonymous groups of people in an ad hoc manner. This will smooth the path for many kinds of ne...
IEEESCC
2010
IEEE
15 years 1 months ago
2010
IEEE
Service-oriented Architectures (SOA) and Web services leverage the technical value of solutions in the areas of distributed systems and cross-enterprise integration. The emergence...