214 search results - page 17 / 43 » Keyword Generation for Search Engine Advertising |
KES
2008
Springer
14 years 10 months ago
2008
Springer
Users prefer to navigate subjects from organized topics in an abundance resources than to list pages retrieved from search engines. We propose a framework to cluster frequent items...
DEBU
2010
14 years 10 months ago
2010
A major hardness of processing searches issued in the form of keywords on structured data is the ambiguity problem. A set of keywords itself is not a complete piece of information...
105
click to vote
AIRWEB
2008
Springer
14 years 12 months ago
2008
Springer
As web search providers seek to improve both relevance and response times, they are challenged by the ever-increasing tax of automated search query traffic. Third party systems in...
WWW
2010
ACM
15 years 4 months ago
2010
ACM
The core task of sponsored search is to retrieve relevant ads for the user’s query. Ads can be retrieved either by exact match, when their bid term is identical to the query, or...
DEBU
2002
14 years 9 months ago
2002
State-of-the-art Web search engines are inherently limited in their abilities to search information in Deep Web beyond portals. This paper discusses how Web services and Semantic-...