In contextual advertising, estimating the number of impressions of an ad is critical in planning and budgeting advertising campaigns. However, producing this forecast, even within...
Xuerui Wang, Andrei Z. Broder, Marcus Fontoura, Va...
In this paper we are interested in describing Web pages by how users interact within their contents. Thus, an alternate but complementary way of labelling and classifying Web docu...
Analyzing the author and topic relations in email corpus is an important issue in both social network analysis and text mining. The AuthorTopic model is a statistical model that id...
Generalized association rules are rules that contain some background knowledge, therefore, giving a more general view of the domain. This knowledge is codified by a taxonomy set ...
Veronica Oliveira de Carvalho, Solange Oliveira Re...
—User profiles derived from Web navigation data are used in important e-commerce applications such as Web personalization, recommender systems, and Web analytics. In the open en...