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WWW
2008
ACM
16 years 5 months ago
First workshop on targeting and ranking for online advertising
Online advertising is a rapidly growing, multi-billion dollar industry. It has become a significant element of the Web browsing experience. Ad platforms used for ad selection use ...
Ewa Dominowska, Vanja Josifovski
129
Voted
WWW
2008
ACM
16 years 5 months ago
Using the wisdom of the crowds for keyword generation
In the sponsored search model, search engines are paid by businesses that are interested in displaying ads for their site alongside the search results. Businesses bid for keywords...
Ariel Fuxman, Panayiotis Tsaparas, Kannan Achan, R...
WWW
2008
ACM
16 years 5 months ago
A unified framework for name disambiguation
Name ambiguity problem has been a challenging issue for a long history. In this paper, we intend to make a thorough investigation of the whole problem. Specifically, we formalize ...
Jie Tang, Jing Zhang, Duo Zhang, Juanzi Li
WWW
2007
ACM
16 years 5 months ago
A kernel based structure matching for web services search
This paper describes a kernel based Web Services (abbreviated as service) matching mechanism for service discovery and integration. The matching mechanism tries to exploit the lat...
Yu Jianjun, Guo Shengmin, Su Hao, Zhang Hui, Xu Ke
183
Voted
WWW
2007
ACM
16 years 5 months ago
Measuring credibility of users in an e-learning environment
Learning Villages (LV) is an E-learning platform for people's online discussions and frequently citing postings of one another. In this paper, we propose a novel method to ra...
Wei Wei, Jimmy Ho-Man Lee, Irwin King
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