This work discusses the problem of generating association rules from a set of transactions in a relational database, taking performance and accuracy of found results as the essent...
Behavioral Targeting (BT), which aims to deliver the most appropriate advertisements to the most appropriate users, is attracting much attention in online advertising market. A ke...
Xiaohui Wu, Jun Yan, Ning Liu, Shuicheng Yan, Ying...
As the size and dimensionality of data sets increase, the task of feature selection has become increasingly important. In this paper we demonstrate how association rules can be us...
Many existing indexes on text work at the document granularity and are not effective in answering the class of queries where the desired answer is only a term or a phrase. In this...
Traditional data mining techniques have been extensively applied to find interesting patterns, build descriptive and predictive models from large volumes of data accumulated throug...
Mykola Pechenizkiy, Nikola Trcka, Ekaterina Vasily...