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» Log Mining to Improve the Performance of Site Search
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KDD
2009
ACM
248views Data Mining» more  KDD 2009»
15 years 2 months ago
PSkip: estimating relevance ranking quality from web search clickthrough data
1 In this article, we report our efforts in mining the information encoded as clickthrough data in the server logs to evaluate and monitor the relevance ranking quality of a commer...
Kuansan Wang, Toby Walker, Zijian Zheng
COMAD
2008
14 years 11 months ago
CUM: An Efficient Framework for Mining Concept Units
Web is the most important repository of different kinds of media such as text, sound, video, images etc. Web mining is the process of applying data mining techniques to automatica...
Santhi Thilagam
121
Voted
KDD
2010
ACM
289views Data Mining» more  KDD 2010»
14 years 7 months ago
Exploitation and exploration in a performance based contextual advertising system
The dynamic marketplace in online advertising calls for ranking systems that are optimized to consistently promote and capitalize better performing ads. The streaming nature of on...
Wei Li 0010, Xuerui Wang, Ruofei Zhang, Ying Cui, ...
WWW
2008
ACM
15 years 10 months ago
User behavior oriented web spam detection
Combating Web spam has become one of the top challenges for Web search engines. State-of-the-art spam detection techniques are usually designed for specific known types of Web spa...
Yiqun Liu, Min Zhang, Shaoping Ma, Liyun Ru
WWW
2007
ACM
15 years 10 months ago
Efficient search in large textual collections with redundancy
Current web search engines focus on searching only the most recent snapshot of the web. In some cases, however, it would be desirable to search over collections that include many ...
Jiangong Zhang, Torsten Suel