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» Mining Fuzzy Association Rules from Composite Items
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ESWA
2006
139views more  ESWA 2006»
14 years 9 months ago
An efficient data mining approach for discovering interesting knowledge from customer transactions
Mining association rules and mining sequential patterns both are to discover customer purchasing behaviors from a transaction database, such that the quality of business decision ...
Show-Jane Yen, Yue-Shi Lee
VLDB
2007
ACM
111views Database» more  VLDB 2007»
15 years 3 months ago
Security in Outsourcing of Association Rule Mining
Outsourcing association rule mining to an outside service provider brings several important benefits to the data owner. These include (i) relief from the high mining cost, (ii) m...
Wai Kit Wong, David W. Cheung, Edward Hung, Ben Ka...
KDD
1998
ACM
183views Data Mining» more  KDD 1998»
15 years 1 months ago
Mining Generalized Association Rules and Sequential Patterns Using SQL Queries
Database integration of mining is becoming increasingly important with tile installation of larger and larger data warehouses built around relational database technology. Most of ...
Shiby Thomas, Sunita Sarawagi
92
Voted
SIGMOD
1997
ACM
134views Database» more  SIGMOD 1997»
15 years 1 months ago
Scalable Parallel Data Mining for Association Rules
One of the important problems in data mining is discovering association rules from databases of transactions where each transaction consists of a set of items. The most time consu...
Eui-Hong Han, George Karypis, Vipin Kumar
IEEEICCI
2002
IEEE
15 years 2 months ago
Mining Fuzzy Rules in A Donor Database for Direct Marketing by a Charitable Organization
Given a donor database by a charitable organization in Hong Kong, we propose to use a new data mining technique to discover fuzzy rules for direct marketing. The discovered fuzzy ...
Keith C. C. Chan, Wai-Ho Au, Berry Choi