Markov models have been widely used for modelling users' navigational behaviour in the Web graph, using the transitional probabilities between web pages, as recorded in the w...
Analysis of web site usage data involves two significant challenges: firstly the volume of data, arising from the growth of the web, and secondly, the structural complexity of web...
Amir H. Youssefi, David J. Duke, Mohammed Javeed Z...
Web personalization is the process of customizing a web site to the needs of each specific user or set of users, taking advantage of the knowledge acquired through the analysis of ...
: Web usage mining, possibly used in conjunction with standard approaches to personalization such as collaborative filtering, can help address some of the shortcomings of these tec...
Bamshad Mobasher, Honghua Dai, Tao Luo, Miki Nakag...
Personalization systems based upon users' surfing behavior analysis imply three phases: data collection, pattern discovery and recommendation. Due to the dimension of log file...