Web user search customization research has been fueled by the recognition that if the WWW is to attain to its optimal potential as an interactive medium the development of new and...
Both public and private organizations have been accumulating large volumes of electronically available text documents for the past years. However, to turn text archives into profi...
Customer Relationship Management (CRM) is critical to the success of a business. Recent work in CRM has focused on the mining of customer-related data and the construction of cust...
Dickson K. W. Chiu, Wesley C. W. Chan, Gary K. W. ...
Traditional methods of association rule mining consider the appearance of an item in a transaction, whether or not it is purchased, as a binary variable. However, customers may pu...
For several years, the financial services industry has discovered the opportunities of different channels like the Internet, call-centers, WAP etc. Many banks built up separate di...
Jochen Dzienziol, Michael Eberhardt, Annette Renz,...