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KDD
2005
ACM
106views Data Mining» more  KDD 2005»
15 years 5 months ago
Enhancing the lift under budget constraints: an application in the mutual fund industry
A lift curve, with the true positive rate on the y-axis and the customer pull (or contact) rate on the x-axis, is often used to depict the model performance in many data mining ap...
Lian Yan, Michael Fassino, Patrick Baldasare
CIKM
2009
Springer
15 years 6 months ago
Group CRM: a new telecom CRM framework from social network perspective
The structure of customer communication network provides us a natural way to understand customers’ relationships. Traditional customer relationship management (CRM) methods focu...
Bin Wu, Qi Ye, Shengqi Yang, Bai Wang
INCDM
2010
Springer
152views Data Mining» more  INCDM 2010»
15 years 3 months ago
The Impact of Experimental Setup on Prepaid Churn Modeling: Data, Population and Outcome Definition
Prepaid customers in mobile telecommunications are not bound by a contract and can therefore change operators (‘churn’) at their convenience and without notification. This make...
Dejan Radosavljevik, Peter van der Putten, Kim Kyl...
BTW
2009
Springer
168views Database» more  BTW 2009»
15 years 3 months ago
Embedded Analytics in Front Office Applications
: Today, decision making by users of front office applications happens without analytical information supporting this process. We propose as solution Embedded Analytics (EA) making...
Martin Oberhofer, Erik Nijkamp
ICCS
2007
Springer
15 years 6 months ago
Learning Common Outcomes of Communicative Actions Represented by Labeled Graphs
We build a generic methodology based on learning and reasoning to detect specific attitudes of human agents and patterns of their interactions. Human attitudes are determined in te...
Boris Galitsky, Boris Kovalerchuk, Sergei O. Kuzne...