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» Mining the network value of customers
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CIKM
2009
Springer
15 years 4 months ago
Group CRM: a new telecom CRM framework from social network perspective
The structure of customer communication network provides us a natural way to understand customers’ relationships. Traditional customer relationship management (CRM) methods focu...
Bin Wu, Qi Ye, Shengqi Yang, Bai Wang
PAKDD
2009
ACM
135views Data Mining» more  PAKDD 2009»
15 years 4 months ago
On Mining Rating Dependencies in Online Collaborative Rating Networks
The trend of social information processing sees e-commerce and social web applications increasingly relying on user-generated content, such as rating, to determine the quality of o...
Hady Wirawan Lauw, Ee-Peng Lim, Ke Wang
KDD
2007
ACM
182views Data Mining» more  KDD 2007»
15 years 10 months ago
Cleaning disguised missing data: a heuristic approach
In some applications such as filling in a customer information form on the web, some missing values may not be explicitly represented as such, but instead appear as potentially va...
Ming Hua, Jian Pei
AIR
2004
91views more  AIR 2004»
14 years 9 months ago
A Personalized Defection Detection and Prevention Procedure based on the Self-Organizing Map and Association Rule Mining: Applie
Abstract. Customer retention is an increasingly pressing issue in today's competitive environment. This paper proposes a personalized defection detection and prevention proced...
Hee Seok Song, Jae Kyeong Kim, Yeong Bin Cho, Soun...
CEC
2007
IEEE
15 years 1 months ago
Mining association rules from databases with continuous attributes using genetic network programming
Most association rule mining algorithms make use of discretization algorithms for handling continuous attributes. Discretization is a process of transforming a continuous attribute...
Karla Taboada, Eloy Gonzales, Kaoru Shimada, Shing...