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142
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KDD
2009
ACM
16 years 5 months ago
2009
ACM
This paper explores an important and relatively unstudied quality measure of a sponsored search advertisement: bounce rate. The bounce rate of an ad can be informally defined as t...
167
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KDD
2007
ACM
16 years 5 months ago
2007
ACM
Characterising the differences between two databases is an often occurring problem in Data Mining. Detection of change over time is a prime example, comparing databases from two b...
162
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KDD
2007
ACM
16 years 5 months ago
2007
ACM
This article tries to give an answer to a fundamental question in temporal data mining: "Under what conditions a temporal rule extracted from up-to-date temporal data keeps i...
134
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KDD
2006
ACM
16 years 5 months ago
2006
ACM
K-means is a widely used partitional clustering method. While there are considerable research efforts to characterize the key features of K-means clustering, further investigation...
134
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KDD
2003
ACM
16 years 5 months ago
2003
ACM
Classification is a well-established operation in text mining. Given a set of labels A and a set DA of training documents tagged with these labels, a classifier learns to assign l...