—Millions of people are using the World Wide Web and are publishing content online. This user generated content contains many information relevant not only to marketing but to co...
Reputation forms an important part of how we come to trust people in face-to-face interactions, and thus situations involving trust online have come to realize that reputation is ...
Top-k queries are widely applied for retrieving a ranked set of the k most interesting objects based on the individual user preferences. As an example, in online marketplaces, cus...
Abstract The protection of customer privacy is a fundamental issue in today's corporate marketing strategies. Not surprisingly, many research efforts have proposed new privacy...
As computer systems are essential components of many critical commercial services, the need for secure online transactions is now becoming evident. The demand for such application...
Feifei Li, Ke Yi, Marios Hadjieleftheriou, George ...