In today’s grocery the products are getting more homogenous and attributes are getting more complex. Consumers should be supported in their decisions during the shopping process...
Customer value is crucial in predicting customer choice in traditional consumer behavior research. However, online customer value can be different from its offline counterpart bec...
We present a system that gathers and analyzes online discussion as it relates to consumer products. Weblogs and online message boards provide forums that record the voice of the p...
Natalie S. Glance, Matthew Hurst, Kamal Nigam, Mat...
Complications with garment sizing and poor fit inconvenience many consumers who become dissatisfied with such provision on the high street. It is evident that human measurement an...
Internet business has grown at an unprecedented rate in the past several years. Recent research has found that the functions provided by a store have a significant impact on custo...