60 search results - page 9 / 12 » Optimizing auctioneer's revenues in expanding multi-unit auc... |
WWW
2007
ACM
15 years 11 months ago
2007
ACM
We consider the problem of online keyword advertising auctions among multiple bidders with limited budgets, and study a natural bidding heuristic in which advertisers attempt to o...
WWW
2008
ACM
15 years 11 months ago
2008
ACM
We consider the budget-constrained bidding optimization problem for sponsored search auctions, and model it as an online (multiple-choice) knapsack problem. We design both determi...
INFOCOM
2011
IEEE
14 years 2 months ago
2011
IEEE
—Online spectrum auctions offer ample flexibility for bidders to request and obtain spectrum on-the-fly. Such flexibility, however, opens up new vulnerabilities to bidder mani...
MAGS
2010
14 years 5 months ago
2010
Designing efficient bidding strategies for sequential auctions remains an important, open problem area in agent-mediated electronic markets. In existing literature, a variety of bi...
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CORR
2008
Springer
14 years 10 months ago
2008
Springer
We initiate the study of an interesting aspect of sponsored search advertising, namely the consequences of broad match- a feature where an ad of an advertiser can be mapped to a b...