44 search results - page 1 / 9 » Predictive user click models based on click-through history |
WWW
2009
ACM
14 years 10 months ago
2009
ACM
Click Through Rate (CTR) is an important metric for ad systems, job portals, recommendation systems. CTR impacts publisher's revenue, advertiser's bid amounts in "p...
WEBDB
2010
Springer
14 years 2 months ago
2010
Springer
The transition of search engine users’ intents has been studied for a long time. The knowledge of intent transition, once discovered, can yield a better understanding of how di�...
CIKM
2007
Springer
14 years 3 months ago
2007
Springer
Web search engines consistently collect information about users interaction with the system: they record the query they issued, the URL of presented and selected documents along w...
ICDE
2009
IEEE
14 years 11 months ago
2009
IEEE
The problem of automatically extracting the most interesting and relevant keyword phrases in a document has been studied extensively as it is crucial for a number of applications. ...
IUI
2010
ACM
14 years 6 months ago
2010
ACM
Online news reading has become very popular as the web provides access to news articles from millions of sources around the world. A key challenge of news websites is to help user...