In this paper, we outline a privacy-preserving matching protocol for OSN (online social network) users to find their potential friends. With the proposed protocol, a logged-in use...
We study the problem of anonymizing user profiles so that user privacy is sufficiently protected while the anonymized profiles are still effective in enabling personalized web sea...
Abstract. The use of RFID technology in complex and distributed environments often leads to a multi-domain RFID system in which security issues such as authentication of tags and r...
We use data from a large-scale field experiment to explore what influences the effectiveness of online advertising. We find that matching an ad to website content and increasing a...
The k-anonymization method is a commonly used privacy-preserving technique. Previous studies used various measures of utility that aim at enhancing the correlation between the orig...