An ad hoc grid is a spontaneous formation of cooperating heterogenous computing nodes which attempts to provide computing resources on demand to every participant. In this paper, ...
This paper takes the first steps towards designing incentive compatible mechanisms for hierarchical decision making problems involving selfish agents. We call these Stackelberg p...
We study principled methods for incorporating user utility into the selection of sponsored search ads. We describe variations of the GSP allocation/pricing mechanism that accommod...
We consider the Offline Ad Slot Scheduling problem, where advertisers must be scheduled to sponsored search slots during a given period of time. Advertisers specify a budget constr...
Jon Feldman, S. Muthukrishnan, Evdokia Nikolova, M...
We initiate the study of an interesting aspect of sponsored search advertising, namely the consequences of broad match- a feature where an ad of an advertiser can be mapped to a b...