As the weight of online social networks (OSNs) which provide powerful means of sharing common interests and communicating has gradually grown up, influencers are also given the gr...
The advent of virtual environments such as SecondLife call for a distributed approach for norm emergence and spreading. In open virtual environments, monitoring various interactin...
Bastin Tony Roy Savarimuthu, Maryam Purvis, Martin...
Traditional online social network sites use a single monolithic "friends" relationship to link users. However, users may have more in common with strangers, suggesting t...
—Location-based Social Networks (LSNs) allow users to see where their friends are, to search location-tagged content within their social graph, and to meet others nearby. The rec...
Social Network Marketing techniques employ pre-existing social networks to increase brands or products awareness through word-of-mouth promotion. Full understanding of social netw...