Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
For many users with a physical or motor disability, using a computer mouse or other pointing device to navigate the web is cumbersome or impossible due to problems with pointing a...
Leo Spalteholz, Kin Fun Li, Nigel Livingston, Foad...
In this paper we describe preliminary work that examines whether statistical properties of the structure of websites can be an informative measure of their quality. We aim to deve...
Vaclav Petricek, Tobias Escher, Ingemar J. Cox, He...
This paper presents a surprising result: changing a seemingly innocuous aspect of an experimental setup can cause a systems researcher to draw wrong conclusions from an experiment...
Imitating successful behavior is a natural and frequently applied approach to trust in when facing scenarios for which we have little or no experience upon which we can base our d...
Heiner Ackermann, Petra Berenbrink, Simon Fischer,...