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WWW
2009
ACM
16 years 2 months ago
Bid optimization for broad match ad auctions
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
WWW
2009
ACM
16 years 2 months ago
Purely URL-based topic classification
Given only the URL of a web page, can we identify its topic? This is the question that we examine in this paper. Usually, web pages are classified using their content [7], but a U...
Eda Baykan, Monika Rauch Henzinger, Ludmila Marian...
107
Voted
WWW
2008
ACM
16 years 2 months ago
Towards context-aware semantic web service discovery through conceptual situation spaces
Context-awareness is highly desired across several application domains. Semantic Web Services (SWS) enable the automatic discovery of distributed Web services based on comprehensi...
Stefan Dietze, Alessio Gugliotta, John Domingue
98
Voted
WWW
2008
ACM
16 years 2 months ago
Context-based Semantic Mediation in Web Service Communities
Communities gather Web services that provide a common functionality, acting as an intermediate layer between end users and Web services. On the one hand, they provide a single endp...
Michael Mrissa, Stefan Dietze, Philippe Thiran, Ch...
WWW
2008
ACM
16 years 2 months ago
Online auctions efficiency: a survey of ebay auctions
Online auctions have become a pervasive transaction mechanism for e-commerce. As the largest online marketplace in the world, eBay is an attractive case study that enables the stu...
Wenyan Hu, Alvaro Bolivar