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» Term Ranking for Clustering Web Search Results
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ATAL
2008
Springer
14 years 12 months ago
Incorporating user utility into sponsored-search auctions
We study principled methods for incorporating user utility into the selection of sponsored search ads. We describe variations of the GSP allocation/pricing mechanism that accommod...
Yagil Engel, David Maxwell Chickering
AINA
2009
IEEE
15 years 4 months ago
Massively Scalable Web Service Discovery
The increasing popularity of Web Services (WS) has exemplified the need for scalable and robust discovery mechanisms. Although decentralized solutions for discovering WS promise ...
George Anadiotis, Spyros Kotoulas, Holger Lausen, ...
WINE
2005
Springer
143views Economy» more  WINE 2005»
15 years 3 months ago
An Analysis of Search Engine Switching Behavior Using Click Streams
In this paper, we propose a simple framework to characterize the switching behavior between search engines based on click streams. We segment users into a number of categories bas...
Yun-Fang Juan, Chi-Chao Chang
ICDE
2005
IEEE
260views Database» more  ICDE 2005»
15 years 11 months ago
A Comparative Evaluation of Transparent Scaling Techniques for Dynamic Content Servers
We study several transparent techniques for scaling dynamic content web sites, and we evaluate their relative impact when used in combination. Full transparency implies strong dat...
Cristiana Amza, Alan L. Cox, Willy Zwaenepoel
SIGMOD
2009
ACM
190views Database» more  SIGMOD 2009»
15 years 10 months ago
DataLens: making a good first impression
When a database query has a large number of results, the user can only be shown one page of results at a time. One popular approach is to rank results such that the "best&quo...
Bin Liu, H. V. Jagadish