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CISSE
2008
Springer
14 years 11 months ago
Network Topology Impact on Influence Spreading
-- Networks composed of large number of nodes interacting in structured ways such as power grids, communication networks, social networks or market networks are critical port of th...
Sasho Gramatikov, Dimitar Trajanov, Ljupco Kocarev...
KDD
2009
ACM
190views Data Mining» more  KDD 2009»
15 years 10 months ago
Efficient influence maximization in social networks
Influence maximization is the problem of finding a small subset of nodes (seed nodes) in a social network that could maximize the spread of influence. In this paper, we study the ...
Wei Chen, Yajun Wang, Siyu Yang
STOC
2012
ACM
256views Algorithms» more  STOC 2012»
12 years 12 months ago
Competitive contagion in networks
We develop a game-theoretic framework for the study of competition between firms who have budgets to “seed” the initial adoption of their products by consumers located in a s...
Sanjeev Goyal, Michael Kearns
ECRA
2010
114views more  ECRA 2010»
14 years 9 months ago
Social networks and mathematical models: A research commentary on "Critical Mass and Willingness to Pay for Social Networks" by
This brief research commentary on Westland's (2010) article in this issue of Electronic Commerce Research and Applications is intended to add two cautionary notes. He attempts...
Andrew M. Odlyzko
CORR
2010
Springer
155views Education» more  CORR 2010»
14 years 4 months ago
A Complexity View of Markets with Social Influence
: In this paper, inspired by the work of Megiddo on the formation of preferences and strategic analysis, we consider an early market model studied in the field of economic theory, ...
Xi Chen, Shang-Hua Teng