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» Untangling the World-Wide Web
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WWW
2009
ACM
15 years 10 months ago
All your contacts are belong to us: automated identity theft attacks on social networks
Social networking sites have been increasingly gaining popularity. Well-known sites such as Facebook have been reporting growth rates as high as 3% per week [5]. Many social netwo...
Leyla Bilge, Thorsten Strufe, Davide Balzarotti, E...
WWW
2009
ACM
15 years 10 months ago
Bid optimization for broad match ad auctions
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
WWW
2008
ACM
15 years 10 months ago
Scaling RDF with time
The World Wide Web Consortium's RDF standard primarily consists of (subject,property,object) triples that specify the value that a given subject has for a given property. How...
Andrea Pugliese, Octavian Udrea, V. S. Subrahmania...
WWW
2008
ACM
15 years 10 months ago
Exploring social annotations for information retrieval
Social annotation has gained increasing popularity in many Web-based applications, leading to an emerging research area in text analysis and information retrieval. This paper is c...
Ding Zhou, Jiang Bian, Shuyi Zheng, Hongyuan Zha, ...
WWW
2008
ACM
15 years 10 months ago
Optimal marketing strategies over social networks
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...