Customized marketing, so called 1-to-1 marketing, is often viewed as the panacea of e-commerce. User profiles, such as click streams logging every site the user accesses, are expl...
Today’s web is so huge and diverse that it arguably reflects the real world. For this reason, searching the web is a promising approach to find things in the real world. This ...
People often use computers other than their own to access web content, but blind users are restricted to using computers equipped with expensive, special-purpose screen reading pr...
Jeffrey P. Bigham, Craig Prince, Richard E. Ladner
In order to efficiently manage and use of the information on the Web it becomes crucial to provide personalization not only within single systems, but across various web applicati...
Personalized search is a promising way to better serve different users' information needs. Search history is one of the major information sources for search personalization. ...