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MKTSCI
2008
58views more  MKTSCI 2008»
15 years 1 months ago
Digital Piracy: A Competitive Analysis
Sanjay Jain
MKTSCI
2008
62views more  MKTSCI 2008»
15 years 1 months ago
Mental Accounting and Consumer Choice
Richard H. Thaler
MKTSCI
2010
42views more  MKTSCI 2010»
14 years 11 months ago
"Call for Prices": Strategic Implications of Raising Consumers' Costs
Preyas S. Desai, Anand Krishnamoorthy, Preethika S...