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121
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KDD
2001
ACM
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KDD 2001
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A Customer Purchase Incidence Model Applied to Recommender Services
16 years 3 months ago
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michael.hahsler.net
In this contribution we transfer a customer purchase incidence model for consumer products which is based on Ehrenberg's repeat-buying theory to Web-based information products...
Andreas Geyer-Schulz, Michael Hahsler, Maximillian...
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