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121
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WWW
2009
ACM
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Internet Technology
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WWW 2009
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Spatio-temporal models for estimating click-through rate
16 years 3 months ago
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www2009.org
We propose novel spatio-temporal models to estimate clickthrough rates in the context of content recommendation. We track article CTR at a fixed location over time through a dynam...
Deepak Agarwal, Bee-Chung Chen, Pradheep Elango
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