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SOCIALCOM
2010
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SOCIALCOM 2010
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Learning to Predict Ad Clicks Based on Boosted Collaborative Filtering
15 years 1 months ago
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www.csie.ncu.edu.tw
This paper addresses the topic of social advertising, which refers to the allocation of ads based on individual user social information and behaviors. As social network services (e...
Teng-Kai Fan, Chia-Hui Chang
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