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125
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HICSS
2009
IEEE
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HICSS 2009
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Explaining the Continuous Use of Social Virtual Worlds: An Applied Theory of Planned Behavior Approach
15 years 10 months ago
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csdl2.computer.org
Social virtual worlds (SVWs) have become increasingly popular spaces for social interaction. To be attractive to engage with, maintaining a sufficient base of active users is a si...
Jani Merikivi, Matti Mäntymäki
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