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MKTSCI
2010
2010
Estimating Cannibalization Rates for Pioneering Innovations
Real-time Traffic| Added | 20 May 2011 |
| Updated | 20 May 2011 |
| Type | Journal |
| Year | 2010 |
| Where | MKTSCI |
| Authors | Harald J. van Heerde, Shuba Srinivasan, Marnik G. Dekimpe |
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