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» A Framework for Automatic Online Personalization
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SIGIR
2005
ACM
15 years 3 months ago
Impedance coupling in content-targeted advertising
The current boom of the Web is associated with the revenues originated from on-line advertising. While search-based advertising is dominant, the association of ads with a Web page...
Berthier A. Ribeiro-Neto, Marco Cristo, Paulo Braz...
CCS
2005
ACM
15 years 3 months ago
An auctioning reputation system based on anomaly
Existing reputation systems used by online auction houses do not address the concern of a buyer shopping for commodities—finding a good bargain. These systems do not provide in...
Shai Rubin, Mihai Christodorescu, Vinod Ganapathy,...
OOPSLA
2005
Springer
15 years 3 months ago
Relational queries over program traces
Instrumenting programs with code to monitor runtime behavior is a common technique for profiling and debugging. In practice, instrumentation is either inserted manually by progra...
Simon Goldsmith, Robert O'Callahan, Alexander Aike...
SEMWEB
2004
Springer
15 years 2 months ago
Structure-Based Partitioning of Large Concept Hierarchies
Abstract. The increasing awareness of the benefits of ontologies for information processing has lead to the creation of a number of large ontologies about real world domains. The ...
Heiner Stuckenschmidt, Michel C. A. Klein
CIKM
2010
Springer
14 years 8 months ago
Generating advertising keywords from video content
With the proliferation of online distribution methods for videos, content owners require easier and more effective methods for monetization through advertising. Matching advertis...
Michael J. Welch, Junghoo Cho, Walter Chang