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WWW
2010
ACM
15 years 6 months ago
Using landing pages for sponsored search ad selection
We explore the use of the landing page content in sponsored search ad selection. Specifically, we compare the use of the ad’s intrinsic content to augmenting the ad with the wh...
Yejin Choi, Marcus Fontoura, Evgeniy Gabrilovich, ...
MM
2010
ACM
265views Multimedia» more  MM 2010»
15 years 2 days ago
Affective image classification using features inspired by psychology and art theory
Images can affect people on an emotional level. Since the emotions that arise in the viewer of an image are highly subjective, they are rarely indexed. However there are situation...
Jana Machajdik, Allan Hanbury
WWW
2009
ACM
16 years 17 days ago
Search shortcuts: driving users towards their goals
Giving suggestions to users of Web-based services is a common practice aimed at enhancing their navigation experience. Major Web Search Engines usually provide Suggestions under t...
Ranieri Baraglia, Fidel Cacheda, Victor Carneiro, ...
WWW
2006
ACM
16 years 17 days ago
Improved annotation of the blogosphere via autotagging and hierarchical clustering
Tags have recently become popular as a means of annotating and organizing Web pages and blog entries. Advocates of tagging argue that the use of tags produces a 'folksonomy&#...
Christopher H. Brooks, Nancy Montanez
WWW
2006
ACM
16 years 17 days ago
GoGetIt!: a tool for generating structure-driven web crawlers
We present GoGetIt!, a tool for generating structure-driven crawlers that requires a minimum effort from the users. The tool takes as input a sample page and an entry point to a W...
Altigran Soares da Silva, Edleno Silva de Moura, J...