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    MKTSCI
    2008
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    Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact on Optimizing Shelf Arrangements
    15 years 11 days ago
    Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact on Optimizing Shelf Arrangements
    Download  www.rug.nl
    Erjen van Nierop, Dennis Fok, Philip Hans Franses
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    MKTSCI
    2008
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    Modeling DVD Preorder and Sales: An Optimal Stopping Approach
    15 years 11 days ago
    Modeling DVD Preorder and Sales: An Optimal Stopping Approach
    Download  marketing.wharton.upenn.edu
    Sam K. Hui, Jehoshua Eliashberg, Edward I. George
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    MKTSCI
    2008
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    Market Share Constraints and the Loss Function in Choice-Based Conjoint Analysis
    15 years 11 days ago
    Market Share Constraints and the Loss Function in Choice-Based Conjoint Analysis
    Download  www.chicagobooth.edu
    Timothy J. Gilbride, Peter J. Lenk, Jeff D. Brazel...
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    MKTSCI
    2008
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    A Price Discrimination Model of Trade Promotions
    15 years 11 days ago
    A Price Discrimination Model of Trade Promotions
    Download  www.carlsonschool.umn.edu
    Tony Haitao Cui, Jagmohan S. Raju, Z. John Zhang
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    MKTSCI
    2008
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    Database Paper - The IRI Marketing Data Set
    15 years 11 days ago
    Database Paper - The IRI Marketing Data Set
    Download  faculty.fuqua.duke.edu
    Bart J. Bronnenberg, Michael W. Kruger, Carl F. Me...
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