383
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MMM
14 years 11 months ago
2011 Springer
Probabilistic Latent Semantic Analysis (PLSA) has become a popular topic model for image clustering. However, the traditional PLSA method considers each image (document) independen...
311
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MISQ
14 years 10 months ago
2011 353
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MKTSCI
14 years 10 months ago
2011
We use data from a large-scale field experiment to explore what influences the effectiveness of online advertising. We find that matching an ad to website content and increasing a...
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